1970 - Life magazine publishes “Original Art, Hot off the Presses”

Life magazine gives mainstream attention to fine art print with “Original Art, Hot off the Presses”.

(image source: https://books.google.com/books?id=gVAEAAAAMBAJ&printsec=frontcover&source=gbs_ge_summary_r&cad=0#v=onepage&q&f=true)